2017 was an important year for the tourism industry in Costa Rica as well as for its leadership in sustainability efforts. From hosting worldwide important events, to launching new strategies, to milestones in renewable energy usage, this tiny Central American nation has been in the spotlight. Read on for a review of exciting highlights.
Wellness Costa Rica
Blue Zone Conference hosted by Nicoya, Guanacaste
Blue Zones are regions in the world where people live long healthy lives. Nicoya has been identified as one of these hotspots, and researchers have investigated the variables that produce many healthy centenarians. In November, a worldwide conference was hosted where studies were presented, and healthy long-lived individuals shared their stories and beliefs on their longevity. The variables identified at all the Blue Zones in the world are: Mostly plant based diet, active lifestyle, familial connections and a sense of purpose.
Modesta Chavarria competing at the Tortilla Festival in Nicoya. Photo credit ticoclub.
The Region of Savegre named Biosphere Reserve by UNESCO
The rich region of Savegre spans over 300,000 hecctares and includes several protected areas, from the Manuel Antonio National Park on the Central Pacific Coast, all the way up the mountains to the Los Santos Reserve and Quetzales National Park. The regions diverse biodiversity, and the beauty and pristine nature of the Savegre River have made it ideal for ecotourism. The Biospheres are designated sites to learn about sustainable growth while protecting natural resources.
Daniel Chavarria and Taleb Rifai at the P3 Conference
Costa Rica hosts P3 Conference with distinguished participation of Taleb Rifai
The Planet, People, Peace Conference, in its largest and most successful event yet was held October 2017 in San José. The event is organized by Costa Rica´s Tourism Board (ICT) as well as the Chamber for Ecotourism and Sustainable Tourism (CANAECO). It featured many distinguished speakers and participants from around the world, including the Secretary General for the United Nations´World Tourism Organization, Taleb Rifai. It coincided with the designation by the UN: 2017 the International Year of Sustainable Tourism for Development.
Launch of “essential Costa Rica, My Choice, Naturally” campaign by the ICT (Costa Rican Tourism Board)
This advertising campaign’s goal is to go beyond promoting tourist destinations and provoke experiences that will inspire, captivate the senses and promote wellness.
Daniel Chavarria and Mauricio Ventura presenting Costa Rica's stand at World Travel Market
Costa Rica breaks record: 300 consecutive days of renewable energy usage
On November 17th, the Costa Rican Electricity Institute (ICE) announced that it reached a milestone of 300 consecutive days without the need to activate thermal power generators to produce electricity. Power has been generated mostly through hydropower (78%), and wind power and geothermal energy also contributed.
Costa Rica Sustainable Hotel & Tourism Investment Conference held in November
Hosted by Costa Rica´s Tourism Board (ICT), the conference was attended by hospitality developers, who experienced remarkable sessions presented by leaders in the industry in Latin America. The two keynote speakers were delivered Phillipe Cousteau, grandson of the famed conservationist, explorer and filmmaker Jacques Cousteau, as well as Carlos Paez Vilaro, who survived the Andes plane crash in 1972.
Article by Katie Widdowson